Scamps drawn up for the visualiser to polish before presenting the concepts to the client
The photos below illustrate the chosen concept, in-situ around London.
MIKIMOTO: Taxi Wraps
CONCEPTS / DESIGN The high-end Japanese jeweller wanted to produce taxi wraps adopting the design style I created for their annual retail brochure. The success of the brochure drove their decision to have 6 'themed' taxis around London over Christmas. I scamped ideas for 3 different layouts/concepts before a visualiser worked up my designs for presentation to the client. The final concept in-situ looked great and certainly got people's attention around the city of London!
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